Fractional CTO · Technology Leadership

Clarity.
Stability.
Delivery.

Leadership that outlasts the engagement

25+ Years of
experience
10+ Years in
C-Suite
6+ Industries
served
Why Anvil Systems

Technology doesn't
fail in isolation.

Fix the architecture but ignore the team, and nothing ships. Restructure the team but skip the process, and quality collapses. Anvil Systems aligns people, process, and product to make technology predictable, reliable, and ready for what's next.

The Key Three
People Team structure · Culture · Hiring · Org design · Leadership development · AI fluency
Process Delivery cadence · Quality systems · CI/CD · Information flow · Ops workflows · AI acceleration
Product Architecture · Infrastructure · Compliance · Cost optimization · AI enablement
Engagement Models

Three ways to
work together

Engagements fall into three categories. Leadership engagements are ongoing relationships, providing presence, judgment, and accountability. Delivery engagements are hands-on, building and maintaining your platform. Assessment engagements are scoped, with a defined deliverable and a clear endpoint.

Leadership Ongoing · Monthly Retainer
01

Fractional CTO

Ongoing technology leadership on a part-time basis. Embedded inside your team working on the problems that matter to your business. Best for companies that need ongoing technology leadership without a full-time CTO.

20, 40, or 80 hours per month
3 Month Minimum
02

Interim CTO

Full-time technology leadership providing coverage and continuity during a CTO transition. Focused on stabilizing the team, hiring, and onboarding a new CTO, then handing off smoothly. Optional transition to Strategic Advisor after handoff.

Full-time or near full-time
6 Month Minimum
03

Strategic Advisor

A trusted technical voice for boards, leadership teams, and founders offering seasoned guidance on technology strategy and critical decisions without the hands-on commitment of a fractional CTO.

5, 10, or 20 hours per month
3 Month Minimum
Delivery Hands-on · Monthly Retainer
04

Platform Build

Greenfield builds, platform refactors, and legacy modernization. Architecture is part of the engagement because the right platform starts with the right foundation. Every build is designed for scale, long-term maintainability, and a clean handoff to your team.

3 Month Minimum
05

Platform Maintenance

Dedicated engineering hours to keep an existing platform running, current, and improving, whether we built it or your team did. We handle bug fixes, small enhancements, dependency and security updates, and urgent issues when things break, without the cost of a full-time team.

3 Month Minimum
Assessment Scoped · Fixed Fee
06

Technical Review

An independent technical assessment for investors evaluating an acquisition, or startups preparing for investor scrutiny. Scoped and agreed upfront, then delivered as a written report covering architecture, team, risk, and technical debt.

Fixed Fee
07

Architecture Design Session

A structured multi-day working session for teams facing major technical obstacles or needing architectural guidance on compliance, complexity, or other critical decisions. The engagement ends with documented recommendations your engineering team can execute.

Fixed Fee

Every engagement starts with a minimum commitment. Month-to-month is available after the initial term. Every engagement ends with a clean handoff: documentation, context, and a plan for what happens next.

About John Kellar

25+ Years of Cross-Industry Experience.

John Kellar is a technology and business operations executive with over 25 years of experience driving innovation, operational efficiency, and strategic growth across startups and enterprises. He has a proven track record of scaling teams, launching products, integrating acquisitions, and optimizing revenue for high-impact organizations.

John has operated across multiple industries, including Healthcare & Healthtech, Financial Technology, Travel & Hospitality, Luxury Real Estate, and Enterprise SaaS. He has extensive experience in highly regulated environments, having built HIPAA-compliant platforms and navigated PCI compliance requirements.

Anvil Systems also offers tools for engineering teams, including LeanTo, a Kanban board for teams who actually run Kanban.

Credentials
TOP INDUSTRIES
Healthcare · Travel · Real Estate · Finance
TECHSTARS ALUMNI
Cedars-Sinai Accelerator · Healthcare
COMPLIANCE EXPERIENCE
HIPAA · PCI
STAGE EXPERIENCE
Pre-Seed · Seed · Series A/B · Enterprise
DELIVERY AT SCALE
100+ person teams · High-Availability Platforms
VETERAN
United States Navy · Cryptologic Technician
Common Questions

Before you reach out

What's the difference between a fractional CTO and a consultant?
A consultant delivers a recommendation and leaves. A fractional CTO operates inside your team, attending standups, making architecture calls, mentoring your engineers, and being accountable for outcomes over time. The relationship is ongoing, not transactional.
How do I know which engagement is right for me?
If you need ongoing technology leadership, start with Fractional CTO. If your CTO just left and you need coverage now, that's Interim CTO. If you have a technical team but need outside perspective on key decisions, Strategic Advisor. If you need something built or kept running, look at Delivery. If you need an independent read on where things stand, look at Assessment. Not sure? Schedule a discovery call so we can figure it out together.
How long do engagements last?
Leadership and Delivery engagements start with a 3 or 6 month minimum, depending on the offering. Most clients continue beyond the initial term. Assessment engagements have defined timelines agreed upfront. The goal is always to build internal capability, not to create dependency.
Why a retainer instead of time and materials?

In a word, predictability.

A retainer reserves hours. The number is agreed upfront, so your budget is predictable and there are no surprise invoices.

A retainer reserves priority. Your hours are carved out in advance, so the work is scheduled rather than queued.

A retainer reserves capacity. When nothing is urgent, that time goes to building context on your systems, your constraints, and your risks, which makes every later hour more effective.

If you only need a few hours of help once, we will say so on the discovery call.

Do you work with pre-revenue startups?
Yes, but only when there's a real technical challenge that justifies the engagement. If you're pre-revenue and need help with architecture decisions, team building, compliance groundwork, or fundraising preparation, a fractional CTO can be the most cost-effective path. If you just need code written, you need an engineer. We can help you find and hire the right one.
Start the Conversation

Let's figure out
what's next.

No pitch deck. No sales pressure. Just an honest conversation about what you need.